Taking proper care of your denim helps extend its lifespan and maintain the fit, feel, and color you love.
For best results:
- Turn your denim inside out before washing,
- Close all zippers to help maintain shape,
- Use cold water to prevent shrinking and fading,
- Select a gentle or delicate cycle, and
- Use a mild detergent, especially for darker washes.
How should I dry my denim?
To help preserve the fit and fabric:
- Skip the dryer whenever possible,
- Hang your denim or lay it flat to air dry.
Tip: Turn your denim inside out and dry it in a shaded area to help prevent fading and avoid damp pockets.
How should I wash new denim?
When washing new denim for the first time:
- Turn it inside out and zip it up,
- Use cold water and a gentle cycle, and
- Wash it separately.
New denim—especially darker washes—may release dye during the first wash, which can transfer to lighter items.
How often should I wash my denim?
To help maintain the shape and fit:
- Wash your denim after about every 10 wears,
- Avoid frequent washing to reduce stretching and wear.
For small stains, spot clean using a damp cloth or a soft brush with mild soap instead of running a full wash cycle.
How do I care for black denim and prevent fading?
Black denim is more prone to fading. To help preserve its color:
- Wash inside out with cold water,
- Use a gentle cycle and air dry,
- Choose detergent designed for dark colors, and
- Wash with other dark items to avoid color transfer.
How do I wash white denim?
To keep white denim looking bright:
- Turn it inside out before washing,
- Wash with other white or light-colored items, and
- Use bleach if needed to maintain brightness.
How do I wash raw denim without shrinking or fading?
Raw denim is not pre-shrunk and is designed to conform to your body over time. To care for it:
- Hand wash with cold water and a gentle cleanser,
- Avoid wringing the fabric,
- Gently roll the denim from the hem to remove excess water, and
- Hang to air dry.
Click Here to Learn More About Raw Denim.
Following these care tips can help you get the most wear out of your Levi’s® denim while keeping it looking and feeling its best.